The Digital Conversationalist

personal branding

Don't outsource your voice

Um no, I don’t think anyone should outsource their voice on social media, no one

I love to have my thinking challenged. Love it! I take all challenges deep into the recesses of my brain, test it out, turn it around, and sometimes, it shakes my opinions up. When that happens, the new thought gets integrated into an existing idea, an idea that becomes broader and better. I love when […]

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I am not a hustler, so what does that make me?

If there is a consistent message breaking through for me on social media, it’s the concept that we must all be out there hustling to build businesses and opportunities – especially if we’re entrepreneurs. Gary Vaynerchuck is the poster child of the hustle today, because let’s face it, no one does it better than him!

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Are you joining the #DeleteFacebook movement? Or is this a sign of progress?

From the beginning I embraced social media with love in my heart. It gave me the opportunity to connect with all of the amazing people I’ve met around the world, having lived in five countries and travelled to many more. Before social media, I would have lost touch and they would have become distant memories.

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Stepping into your voice digitally is your right. Own it. Be a social leader

We all appreciate that our world is shaky right now and the bells of disruption continue to toll. Professionally, social leadership is how we stay in control of our career, moving it in the direction we want. Creating the future we want for ourselves.

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3 B2B women I admire for their social leadership, a source of inspiration

When someone’s personal brand speaks to me, it has integrity, focus, is relevant to what I’m interested in and enhances my life in some way – usually educationally. To me, this is the core of creating a successful personal brand focus and relevance to a specific target audience – big or small.

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Where leadership teams are going wrong with employee advocacy, and what you can do about it

My prediction for 2018 is senior executive teams will make it a number one priority to get employees engaged on social media, seeing it as a key driver and opportunity to build their business. Momentum has already started, especially in the B2B space, and it’s going to explode next year. Check in with me November

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Can we just get real about personal branding?

I’ve spoken to thousands of people in the last couple of years about personal branding, and I’ve probably run my workshop for close to a thousand B2B professionals so far. At this point, I think I’m getting close to a good understanding of the market, how professionals are feeling about it, and where we’re at.

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It’s time to get rid of two LinkedIn myths

There are two observations – shared with me in all social leadership courses – that need to be addressed and then we need to move on. They are: LinkedIn is a recruitment platform, you only go there when you’re looking for a job. And You should only connect with people you already know on LinkedIn.

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