Month: February 2012

Tablet Strategies for Content Marketing?

IDG Connect recently launched a white paper entitled “iPad for Business Survey 2012” which highlights global trends for its 60 million users world-wide. Specifically focused on useage trends with business and IT professionals, 51% of IT decision-makers say they “always” use their iPad at work, with a further 40% saying they “sometimes” use it at work. In Asia Pacific, the useage figures are significantly higher than the rest of the world, with 90% of business and IT professionals buying less physical information – books, newspapers and DVDs. The three areas where the iPad is used intensely for work-related activities...

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A Creative Valentine’s eDM

Hi everyone, I’ve been a bit quiet in SAJE blog-land of late, but that’s a good thing because it means I’m busy. I will try and ramp things up again as lots to share. In the meantime, this eDM was issued yesterday for Valentine’s Day and I thought it was a really creative idea, especially in such a typically conservative industry. UK-based Green-tech supply landscape, grounds maintenance, forestry and agriculture markets with products that protect, enhance and improve plants and their environment. Nice idea huh? Just sharing the love. Andrea Edwards Managing Director SAJE PS if you like what you...

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