LinkedIn expert

How to maximize LinkedIn’s new featured section

If you haven’t noticed – and there’s a chance you won’t if you haven’t put images and links in your About section on LinkedIn before – but a short while back, the visual content that originally existed as part of your About section, is now broken out into a new section, called Featured.

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It’s the age of digital reputations, how’s yours?

As the noise ramps up on social media and more professionals are joining the fray, not to mention the massive increase in content we’re all enduring today (FOMO is very real), we’ve got to turn things around and be conscious that social leadership is about delivering value to an audience, and that audience is specific for each of us.

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