Category: Events

All the bits and pieces required for running a successful event!

Asia Definitely Moved Beyond Why of Content Marketing to How

#content360sg

I enjoyed a great couple of days attending Content360 in Singapore last week, with ACMA as the Association Partner for the event. The 180-strong audience enjoyed case-study rich presentations from some of the world’s greatest brands, and I definitely agree with the general sentiment that Singapore (and Asia) has moved beyond the why of content…

Event Organisers, Speakers… Hashtags & Handles I Beg You, Please

Content marketing

I’ve been attending lots of industry events in recent weeks – social media, content marketing, technology, and even a rugby dinner – and here’s the thing. It’s 2015 and still STILL event organizers and speakers aren’t appreciating the power of social media at events. We’ve got to change that. I’ll give you one example of…

Bambajan – Sustainable Music for Everyone

Bambajam

My friends, I wanted to share a really remarkable moment for two of my great friends Duncan and Lee Ann McKee. Nine years ago, they launched STIX, Motivation Through Music. I was present at their very first corporate gig, and it was an amazing experience. Nearly 100 people, coming together, playing Beethoven’s “Ode to Joy”…

Five Strategies for Event Success

Knowledge is Power

A few months ago I met Kavita Jhunjhunwala and was immediately impressed, as she is such a dynamic and creative professional. Having just relocated to Singapore to give her businesses a more Asia Pacific focus, Kavita is the co-founder of two companies, Pi Social Media which delivers back-end social media solutions; and what we’re going…

Will you take the SAJE Speakers’ Challenge?

young distorted business man isolated on white

I attended an event last week; it was a great event, all except one speaker. He was speaking on behalf of the platinum sponsor AND essentially, he did a product pitch. It was just awful and long before the end of his presentation, I wanted him to stop. It was so bad; the entire audience…

7 Insights to Great Analyst Relations

Dane Anderson Vice President Research Forrester Asia Pacific

A chat with Dane Anderson, CEO and Executive Vice President, Springboard Research I had the pleasure of working with Dane Anderson when we were both at IDC. Dane is a terrific person and I have tremendous respect for him as an analyst, as well as his deep knowledge of the ITC industry, especially in Asia…

How Not to do Business

Customer service event venues

A few years ago I attended a MICE event in Singapore. It was a fabulous event, fully supported by the Singapore Government, as growing this business is seen as a big priority for future growth in Singapore. As such, the casinos were approved, featuring extensive conference and exhibition space. In fact, the owners of Marina…

Who’s Best to Speak?

Best speaker

I’ve attended thousands of events, whether I’ve organised them, participated in them, or just been there to listen, and there is one thing that happens far too many times. The speakers are mind numbingly boring; to the point you’d rather put red hot pins in your eyes than sit and listen for another second. Thankfully,…