An argument has been doing the rounds in social media-land, and I haven’t been sure where I stand. The argument is what type of agency delivering a marketing discipline is the best partner for social media – and where do PR agencies fit into the debate, if at all? As an ex PR person, I […]
Are PR Agencies a Strategic Fit for Social Businesses? Read More »
I’ve just read a blog that was featured on Fastcompany.com on August 10, written by David Lavenda. It essentially asks the question – is social media marketing effective in a B2B environment, as much as it’s proven to be in a B2C environment? Mu understanding of David’s opinion is the key issue that continues to
Is Social Media Marketing an Effective B2B Tool? Read More »
A few months ago I met Kavita Jhunjhunwala and was immediately impressed, as she is such a dynamic and creative professional. Having just relocated to Singapore to give her businesses a more Asia Pacific focus, Kavita is the co-founder of two companies, Pi Social Media which delivers back-end social media solutions; and what we’re going
5 Strategies for Event Success Read More »
