From the beginning I embraced social media with love in my heart. It gave me the opportunity to connect with all of the amazing people I’ve met around the world, having lived in five countries and travelled to many more. Before social media, I would have lost touch and they would have become distant memories. […]
Are you joining the #DeleteFacebook movement? Or is this a sign of progress? Read More »
A question I get asked a lot, and the answer is absolutely, of course I do! Do you think I’m nuts? Like most people, social media does my head in.
Do I ever get sick of being on social media? Read More »
I’ve decided to launch a new campaign (or dare I say movement) #JustSayYes and I want you to join me. What’s that about I hear you ask? Well, let me explain. A few years ago, people started asking me to speak at industry events. When the requests first started coming in, it sent a bolt
What is the one word that can change your life? Read More »
None of us can deny that marketing and communication professionals are anything but overwhelmed by our roles today. What technology should we use? How do we shift our advertising efforts to get better results? How do I demonstrate revenue from our campaigns? Content marketing, what, why, how? Employee advocacy, how do I create a movement?
I’m in marketing or communications, where should I focus my efforts? Read More »
Do you know what your LinkedIn Social Selling Index (SSI) is? Click on the link and it will automatically tell you the result. Super simple, I promise. Your Social Selling Index (SSI) result is measured across four categories: Establish your professional brand – fill in your LinkedIn profile completely and publish articles Find the right
What is your Social Selling Index? Is it important? Read More »
Social leadership is the opportunity of our time, and yet for some reason, companies are completely distracted chasing external influencers they can’t control to become brand advocates, instead of looking within. The best influencers and advocates any company has today are its employees. More so in the B2B space. No one knows their customers like
Two reasons professionals aren’t embracing social leadership Read More »
I’ve had the great pleasure to speak with two groups of professionals this week. Firstly at Rutgers Business School Asia Pacific thanks to the invitation of its executive director, Stephanie Krishnan. Then again today at a women’s leadership workshop, which was led by the equally fabulous Zsuzsanna Tungli, Ph.D, who runs Developing Global Leaders Asia
20 things you can do right now to become a truly social leader Read More »
This is a question I get asked a lot and my answer is unequivocal – absolutely not! Why would you? How can anyone else be you? How could anyone be me? Not possible. This issue really matters to me, because there’s too much noise on social media. Inauthentic, disingenuous noise. Now I appreciate that many
Should I outsource my social media presence? Read More »
Hi everyone, just a quickie. If you haven’t been upgraded to the new LinkedIn layout, it will happen soon. With the upgrade (which I’m still trying to navigate) one thing that’s changed is banner dimensions. For all LinkedIn changes, the best place to go for current information is LinkedIn Help (linkedin.com/help), and here’s the link
New LinkedIn banner dimensions for 2017 Read More »
I’m slower than most to start the New Year, but it was awesome to get away to Dubai and Abu Dhabi with the family and to enjoy a decent break. However, as anyone else with young kids knows – small kids + quiet reflection time = not going to happen! The UAE was amazing though.
Shall we make 2017 the year of engagement on social media? Read More »
