I loved doing this blog with Jade Alphonsine Tuan and Dan Seifert – enjoy! Hungry to start blogging but not sure where to begin? Our expert, Novus Asia’s director of content marketing and training, Andrea Edwards, walks assistant editor Daniel Seifert and client services manager Jade Alphonsine Tuan through the process in this first chapter […]
Birth of a Blogger Part 1: Finding Your Voice Read More »
I had a wonderful opportunity to speak at Hootsuite’s #HootupSG Social Gurus Series: LinkedIn in Singapore recently. I enjoyed the evening immensely and the interaction with attendees afterwards was superb. So thank you Hootsuite for inviting me to speak. After the event was over, one lovely chap asked me about blogging. Should he? Where should
Maybe Becoming an Influencer Shouldn’t be the Goal? Read More »
Twitter has been going through a tough time as a business. It’s had leadership issues. Some of its new ideas haven’t worked. Apparently it lacks vision. The early adopters are not as excited by the platform as they used to be. Newbies are intimidated by how much love it needs before they see results. There’s a
Twitter is cool and I’m going to tell you why Read More »
I can’t tell you how much it frustrates me that we need to have an International Women’s Day. I mean, us womenfolk are 51 percent of the global population, so why do we need to recognise and celebrate the majority of humanity? Because we do. Because we are out of balance. Because the Yin and
It’s International Women’s Day, and it Matters for Men and Women Read More »
Every year I look forward to receiving the CEO.com #socialceo report, because it gives me statistical fodder to back up my personal branding argument. With that said, this year I was a little disappointed. The growth is so slow and yet the world is moving so fast… it appears the message isn’t getting though. So
Where are all the Social CEOs? Not in the Fortune 500 Read More »
Every single time I speak at an event, run employee advocacy/personal training or see mates I haven’t seen for a while, the question always comes up: ‘how the hell do you find the time to do everything you do on social media, along with your job, being a mum, a wife, and all of the
How do you do it all? How do you find the time? Well… Hootsuite Read More »
I think she did and I’m going to explain why. While most business books don’t start off with an exchange between women in a public toilet, I believe that if you only read this book through the eyes of the entertainment industry, you’ll miss some incredibly powerful learnings. Particularly her obsessive focus on her fans
Did Amanda Palmer Write the Business Book of 2015? Read More »
I personally curate about 100 pieces of content every week. I do this for myself, my company, Novus Asia and its various social channels. I do it for the Asia Content Marketing Association Twitter handle @AcmaAsia, and I do it for some big global companies. Collectively, the content I curate gives creators exposure to hundreds
Do You Want Your Content Shared? Then Heed These Tips Read More »
Who have you praised? Who have you honoured? Who have you elevated? Whose blog have you shared? Or perhaps commented on? Or perhaps just liked? What have you given to someone else this week on social media? Why do you ask, I hear you say… well because that’s what it’s all about. Just like content
What Have You Given on Social Media This Week? Read More »
There is a definition for rare CEOs today called the Blue Unicorn. I first heard about Blue Unicorns from Ted Coine, chief relationship officer of Meddle.it on OP|EN for Business. In defining the Blue Unicorn, a CEO who truly gets social media is, “still so uncommon that we aren’t just looking for any unicorn, we’re
Dear CEOs, Are You Happy Not Being a Blue Unicorn? Read More »
