Andrea T Edwards

Uncommon Courage
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Andrea Edwards

Hundreds of Professional Speakers sign event sustainability pledge in Asia

Leave a Comment / Climate, Events, Inspiration, Social Leadership /

A couple of weeks ago, the UN released a report from the Intergovernmental Science-Policy Platform on Biodiversity and Ecosystem Services (IPBES). The warning is stark. The ecosystems on which all life on planet earth depends – including human life – is deteriorating at an unprecedented pace. If it continues, IPBES chair Robert Watson said: “We […]

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What is the first thing we need to do to address climate change?

Leave a Comment / Business, Climate, Inspiration, Social Selling /

Simple. We need to understand it. We ALL need to understand where we are, and based on the conversations I’m having, too many are not even thinking about it or have no idea how bad it’s getting. The other thing that keeps coming up when I talk with people about climate change is the question:

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What is your customer paying attention to right now?

Leave a Comment / Content marketing, personal branding, Social Leadership, Social Selling /

I’ve been slow getting back into work this year – I mean really slow!! I just haven’t been ready to leap into the fray, and I still don’t feel fully ready. Why? Because sometimes I just get worn down by the constant negative news ricocheting around our globe. I’m also getting more and more despondent

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The challenge with content marketing hasn’t changed in 10 years

Leave a Comment / Content marketing, personal branding, Social Leadership /

One of the initiatives of the Asia Content Marketing Association (ACMA), is an exclusive event series called ACMA Content Conversations Select (Select). Select is a peer-to-peer discussion, focussed on current themes and challenges around online content marketing, and we discuss how to help each other overcome challenges and embrace the opportunity content marketing delivers. Only

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The number one starting point to be a powerful social leader

Leave a Comment / Content marketing, personal branding, Social Leadership, Social Selling /

I was tagged on LinkedIn by the president of the International Coaching Federation (ICF) Singapore, Han Sam Lai (Sam) after speaking at the recent ICF Singapore Business Forum 2018. In my speech/workshop, I did a one-minute meditation and Sam selected the question: “What gives me energy? What feeds my spirit?” (All questions included at the

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Freddie Mercury, the legend, the rock god, is my personal idol. Who’s yours?

2 Comments / Inspiration, Messaging and Positioning, personal branding, Social Leadership /

I saw Bohemian Rhapsody, and after the first negative reviews came out, I was starting to get anxious – please don’t screw this film up!! All I can say is: it was GLORIOUS! A beautiful movie, about one of the world’s greatest talents, but also a look deep inside his soul. I know the timeline

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Social leadership requires great sensitivity, high EQ and global awareness

Leave a Comment / personal branding, Social Leadership, Social Selling /

On September 11, 2001, I was in Boston, having cancelled a meeting at the World Trade Centre (WTC) in NYC the day before – a meeting scheduled to start at 9am. It’s definitely always felt like a close call, but I got lucky, and everyone I knew in the Towers got out too. Some of

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