B2B blogging

100th LinkedIn blog, close to 1,000 blogs overall, a time for reflection

Today I publish my 100th LinkedIn blog, and I’m getting close to 1,000 published blogs since seriously kicking this journey off in 2009. Milestones are always a time for reflection, and so I thought it was worth sharing the great and not so great of what it’s like to lay it all out there on …

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Can we just get real about personal branding?

I’ve spoken to thousands of people in the last couple of years about personal branding, and I’ve probably run my workshop for close to a thousand B2B professionals so far. At this point, I think I’m getting close to a good understanding of the market, how professionals are feeling about it, and where we’re at. …

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What Makes A Good Blog Great?

Imagine you live in a city where residents must choose between electricity or public sanitation. Which would you vote for? Not so easy, is it? (Mine would be for working sanitation.) Since starting my first blog over four years ago, I’m finding that b2b blogs present a similar dilemma. For example, should I plumb my …

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