Social leadership requires great sensitivity, high EQ and global awareness
On September 11, 2001, I was in Boston, having cancelled a meeting at the World Trade Centre (WTC) in NYC the day before – a
10 tips on how to be a world class Social Media leader
I was delighted to speak at the Social Selling 2018 event in Singapore, organized by Black Marketing and Chris J Reed. It attracted a fantastic
Find your voice, own it, embrace the cornerstone of transformation – you first
Owning your eminence digitally – which I call social leadership – is the career powerplay today. But it’s not easy! Having done this with thousands of people, I can tell you one thing for sure – the majority struggle to tap into the voice they want to own.
100th LinkedIn blog, close to 1,000 blogs overall, a time for reflection
Today I publish my 100th LinkedIn blog, and I’m getting close to 1,000 published blogs since seriously kicking this journey off in 2009. Milestones are
To be a social leader, be the dopamine in someone else’s day
Dopamine, a neurotransmitter in the brain, is credited with one of the negative side effects of social media – addiction. Anything for that shot, hey?
How IBM APAC turned 500 employees into a social media and content army
I’m absolutely thrilled to share the success story of how building a social leadership culture can absolutely transform a business from the inside out. Hand
Can I use hashtags on LinkedIn? Yes you can AND definitely should
Hashtags link you to the people and ideas you care about most. It’s how people find you. It’s how you build your profile beyond your immediate network. It’s how you get aligned to the topics you care about, digitally. If you want to be a powerhouse on social media, hashtags are critical.
It’s the age of digital reputations, how’s yours?
As the noise ramps up on social media and more professionals are joining the fray, not to mention the massive increase in content we’re all enduring today (FOMO is very real), we’ve got to turn things around and be conscious that social leadership is about delivering value to an audience, and that audience is specific for each of us.
Um no, I don’t think anyone should outsource their voice on social media, no one
I love to have my thinking challenged. Love it! I take all challenges deep into the recesses of my brain, test it out, turn it
When women step up, does it help more women step up? I reckon it might
I’ve just returned from an incredible few days with my speaking tribe in Singapore, attending the Asia Professionals Speakers Convention 2018, organised by APSS. It’s
The time to own your voice on social media is now
If you have no idea where to start in building your personal brand/social leadership position on social media, then please, do check out my How
I am not a hustler, so what does that make me?
If there is a consistent message breaking through for me on social media, it’s the concept that we must all be out there hustling to
Are you joining the #DeleteFacebook movement? Or is this a sign of progress?
From the beginning I embraced social media with love in my heart. It gave me the opportunity to connect with all of the amazing people
Stepping into your voice digitally is your right. Own it. Be a social leader
We all appreciate that our world is shaky right now and the bells of disruption continue to toll. Professionally, social leadership is how we stay in control of our career, moving it in the direction we want. Creating the future we want for ourselves.
Getting a peek under the hood of GE’s content marketing strategy
I was thrilled to interview Penny Shone, former managing director of Global Growth Communications at GE, who is now taking time out to consider what’s
Do I ever get sick of being on social media?
A question I get asked a lot, and the answer is absolutely, of course I do! Do you think I’m nuts? Like most people, social media does my head in.
3 B2B women I admire for their social leadership, a source of inspiration
When someone’s personal brand speaks to me, it has integrity, focus, is relevant to what I’m interested in and enhances my life in some way – usually educationally. To me, this is the core of creating a successful personal brand focus and relevance to a specific target audience – big or small.
Where leadership teams are going wrong with employee advocacy, and what you can do about it
My prediction for 2018 is senior executive teams will make it a number one priority to get employees engaged on social media, seeing it as
Why we need a different approach to sexual harassment in Asia
Since #MeToo became viral, following the Harvey Weinstein allegations and all that’s followed, including Cindy Gallop asking the advertising industry to name and shame perpetrators,
Can we just get real about personal branding?
I’ve spoken to thousands of people in the last couple of years about personal branding, and I’ve probably run my workshop for close to a
Are you in content marketing? Then join ACMA
I am delighted to be the chairman of the Asia Content Marketing Association (ACMA), as we move into a new era as a professional Association.
It’s time to get rid of two LinkedIn myths
There are two observations – shared with me in all social leadership courses – that need to be addressed and then we need to move
What is the one word that can change your life?
I’ve decided to launch a new campaign (or dare I say movement) #JustSayYes and I want you to join me. What’s that about I hear
It’s almost here, how to become a social leader, in Singapore. Join me
I’ve been blogging and building a personal brand for a decade, and if you’ve been following my blogs, I rarely ask for anything in return.
A month off work AND social media unleashed my mind
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.64″ background_layout=”light” text_orientation=”left” border_style=”solid”] I achieved it, a month off both work and social media…. well not 100 percent off, because you know, let’s
How to turn your employees into B2B influencers
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.64″ background_layout=”light” text_orientation=”left” border_style=”solid”] There is a lot of opinion/discussion around influencer marketing programs, and for certain industries – especially in the
I’m in marketing or communications, where should I focus my efforts?
None of us can deny that marketing and communication professionals are anything but overwhelmed by our roles today. What technology should we use? How do
What is your Social Selling Index? Is it important?
Do you know what your LinkedIn Social Selling Index (SSI) is? Click on the link and it will automatically tell you the result. Super simple,
Two reasons professionals aren’t embracing social leadership
Social leadership is the opportunity of our time, and yet for some reason, companies are completely distracted chasing external influencers they can’t control to become
20 things you can do right now to become a truly social leader
I’ve had the great pleasure to speak with two groups of professionals this week. Firstly at Rutgers Business School Asia Pacific thanks to the invitation
Should I outsource my social media presence?
This is a question I get asked a lot and my answer is unequivocal – absolutely not! Why would you? How can anyone else be
What is the value of paid online views? Is it all BS?
I recently put some money down to promote my latest video on YouTube. I put money behind everything I do. It’s the only way to
New LinkedIn banner dimensions for 2017
Hi everyone, just a quickie. If you haven’t been upgraded to the new LinkedIn layout, it will happen soon. With the upgrade (which I’m still
Your content competes with Donald Trump today
Love him or hate him, during the past two weeks, our social feeds are even more chock-a-block than usual with the latest antics, tweets and
Shall we make 2017 the year of engagement on social media?
I’m slower than most to start the New Year, but it was awesome to get away to Dubai and Abu Dhabi with the family and
12 things to do over the holidays to get your LinkedIn profile rocking
It’s the holiday season. A time of reflection, planning, and thinking about what’s most important as we head into another year. I just hope it’s
Content marketing is not a tactic, it’s a core belief system all must embrace
I can’t tell you how many times I’m asked: is content marketing just another word for advertising? No. Advertising isn’t content marketing, it’s advertising –
Not building your personal brand? Then you’re not in control
We’ve all been reading intense headlines these last few months. Economies and confidence starting to flounder, the doom merchants are speaking up, and with the US
19 practical tips for the new blogger
I recently published a blog – 7 things I’ve learnt from writing 687 blog posts – and I wanted to follow up with some practical
Why hashtags are even more important today – get on it
We had some great news recently – well I thought so. LinkedIn is now officially integrating hashtags into the platform – hallelujah! I’ve been predicting
Our mission at The Digital Conversationalist is to empower, inspire and motivate professionals to harness social media to intelligently build dream careers, as well as to take advantage of the content marketing opportunities we all have today. We do this for both professionals and businesses. If you’d like to work with me, please get in touch!
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