I’ve been meaning to make a few notes about IDG Connect’s recent survey on global content trends, specifically...
A couple of weeks ago, I interviewed John Kerr, director for Edelman Digital in APAC. In the interview,...
We rarely share other blogs on this site, but this was a short and simple reminder of what is most important...
One question I am asked regularly is – what is the difference between a vision and a mission statement?...
John Kerr, Director, Edelman Digital APAC
An argument has been doing the rounds in social media-land,...
I’ve just read a blog that was featured on Fastcompany.com on August 10, written by David Lavenda. It...
A few months ago I met Kavita Jhunjhunwala and was immediately impressed, as she is such a dynamic and...
In a recent blog I talked about using the customers’ “language” as a key component in succeeding with...
David Cook, Cisco
I had the great pleasure of interviewing David Cook, the Communications Director for...
We’ve recently had the opportunity to do 15 customer audits on behalf of two separate companies. It’s...
The key piece of advice continuing to raise its head when defining an effective social media strategy...
Keith Timimi
Chairman, Qais Consulting
We get to meet a lot of great business people, and one of them...
Everyone knows Microsoft and most people on the planet have used Microsoft products at some point in...
I want to share some great things I’ve learnt about social media with my very small business community...
I attended an event last week; it was a great event, all except one speaker. He was speaking on behalf...
I gained early access to the “B2B Content Marketing Trends 2011” research report this week, because I...
In the first blog on messaging I asked if your company was a person, what sort of a person would it be?...
A chat with Dane Anderson, CEO and Executive Vice President, Springboard Research
Dane Anderson, CEO...
Something very strange has been happening to me recently. People have been asking for my advice on blogging,...
Would it be young and trendy, mature and sophisticated, elegant and chic, or fun and sporty? It’s an...
I was chatting with a great friend of mine, probably one of the IT industry analysts I respect the most...
A few years ago I attended a MICE event in Singapore. It was a fabulous event, fully supported by the...
A message for people working in marketing agencies, selling value is what is required to succeed. Make...
When Lenovo first acquired IBM's PC division, its global message to market was a shambles. It's improved...
I’d never heard of Lorna Jane and then, about 18 months ago, it started entering into the peripheries...
There is a cool brand of juices in Australia called “Nudie.” Nudie are awesome because they’ve developed...
I’ve attended thousands of events, whether I’ve organised them, participated in them, or...
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